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It provides a dedicated protocol to make web pages load very quickly.

AMP - While there is talk that this will be discontinued soon, Google AMP is another technology that improves mobile loading time.

You can improve mobile performance by using a headless CMS to optimise the delivery of mobile content.

Performance budgets - It is important for mobile web pages to load under 4-5 seconds on 3G and 2 seconds when on 4G or Wifi.

This means that Google will use the mobile version of your content when it’s assessing your ranking. As of September 2020, Google has slowly started to roll out mobile-first indexing across all websites. This measures how well your website performs (or loads) on your smartphone, tablet or any mobile device.

Google uses a set of signals to measure whether your site is mobile-friendly, safe to browse, secure, and if there are any intrusive interstitials – all of which affect how you feel when you’re using a web page. In Google’s terms, ‘Page experience’ is how a user perceives the performance and experience of a web page. What is the Page Experience ranking signal?

Google’s algorithm will not only consider your website’s user experience even more when ranking search results: it may even display its judgment to users, through these ‘visual indicator’ labels. This is a critical SEO update for your business. This means that Google will label search results to show users which web pages have a good page experience. Google has also announced that they will be testing ‘visual indicators’ of Core Web Vitals for users. Core Web Vitals will become a formal ranking factor in May 2021, as part of the broader Page Experience ranking signal.īut there’s more. Two weeks ago, on November 10th 2020, Google confirmed its new approach: Core Web Vitals. Ranking signals are the characteristics of a website that are crunched by Google’s algorithm, while it ‘decides’ the position of a website in search results. Google’s bots’ mission is to try and emulate how a person sees a web page, then reward pages with quick loading times and good interfaces. Since May 2019, the SEO community has been buzzing with rumours about how Google’s going to assess the user experience (UX) of a website through its ranking signals. Google's new Core Web Vitals will become a ranking signal in May 2021 along with visual indicators to be rolled out. Application Maintenance and 24/7 Support.Hosting Consultancy, Implementation And Support.